Telecom Industry

telecommunication INDUSTRY STRATEGIC compend OF AIRTEL VS RELIANCE groundwork 6 A: Aditya.A.V.K – 2008003 Neha Agrawal – 2008025 Pratyusha Chavali – 2008035 Rag flummoxndra C.V. – 2008036 Nagraj Row – 2008057 Swati Maskara - 2008058 CONTENTS INTRODUCTION TO telecom INDUSTRY IN INDIA autobiography OF TELECOM IN INDIA five FORCE ANALYSIS OF TELECOM INDUSTRY THE CHOSEN both PLAYERS MARKETING STRATEGY geographical REACH VALUE ADDED operate SWOT ANALYSIS characteristic CORE STRATEGIES ADOPTED comparative ANALYSIS OF THE TWO PLAYERS advertise STRATEGY ANALYSIS rising OULOOK FOR 3G AND INTERNET REFERENCES 2 3 4 8 9 10 13 14 15 17 18 21 22 Submitted by: GROUP 6 A 1 STRATEGIC MANAGEMENT TERM PAPER ANALYSIS OF THE TELECOM INDUSTRY IN INDIA INTRODUCTION India continues to be i of the fastest growing telecom markets in the world. Reforms introduced by resultant Indian g everywherenments over the last decade have dram atically changed the nature of telecommunications in the country. The fast track egress of the Indian telecom application has made it a disclose contributor to India’s progress. India select a phased approach for reforming the telecom sector right from the beginning.

Privatization was little by little introduced, outset in value-added service, fol impressioned by cellular and basic services. An free regulatory body, Telecom Regulatory Authority of India (TRAI), was established to do it with rivalry in a balanced manner This gradual and serious-minded reform process in India has favored application g rowth. Today, in that location are more tha! n 225 million telecom subscribers in India. all month, 6-7 million new subscribers are added. Upcoming services much(prenominal) as 3G and WiMax will help to further make up the growth rate. Furthermore, the Indian economy is slated to come back on track with 6-7 percent growth. There exists enormous business electromotive force for telecom companies on account of the country’s scummy tele-density, which is close to 19 per cent presently....If you want to get a full essay, order it on our website: OrderCustomPaper.com

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